Wednesday, 20 August 2014

My Concept

Brief Rationale

My poster explores the concept of social media being bad as it causes children to follow the societal trend of being constantly plugged into social media.

I used light colours of blue, white to create a calm and peaceful atmosphere to the image because I wanted to show that there is an approachable world outside social media. The darker blue was used to create a little bit of contrast to the composition.

The rhetorical approach I chose was using balloons representing social media because children can relate to wanting balloons. The image shows the girl releasing the balloon as it is seen as a symbol of releasing the bad from you and being able to feel the world around us. Each balloon represents the top social media used by youth of Facebook, Snapchat, Youtube and Instagram.

In terms of Ihi and wehi I wanted my poster to have a type of uplifting persuasion without being too exaggerated in a negative way. This suited the idea of being free from social media better because it illustrated the world without social media being good rather than just showing social media being bad. In conclusion I wanted to convince people through promoting the positive space outside of social media rather than focussing on the negativity of social media.


Monday, 18 August 2014

Week 6-Session two

It was the final Critique and we looked at each others work and gave advice on what we could fix or add just before we print. It was useful to see everyone's resolved projects in A2 size. I think it helped to progress more project as I was able to see what worked and what didn't in a larger scale. There were some printing issues however, that were causing problems.

Refining Developments

Refining and adding to Concept

I refined some developments of my poster from the type experimentation that I did. I also decided to add more balloons in the colour of the most used social media in New Zealand in terms of youth. I found that they were Snapchat (yellow), Facebook, Instagram(blue) and Youtube(red). I think it strenghtened the concept more as it shows a larger range of social media used rather than just facebook that people seem to be attached to. Also, I researched into the release of balloons which is like a release of problems and troubles tied to them. I wanted to show that people should let go of the ties to technology as the experience is different from digital to reality.



Release of balloon research

Wednesday, 13 August 2014

Typography and image refinement

Developing final image

I changed my type and refined some found type to develop my posters because from the critique I found that my typography ledding and kerning were unbalanced and made the text look weird on my poster. I think that changing the position and improving what my type looks like will make the meaning of my poster possibly clearer and refined.






Tuesday, 12 August 2014

Week 5- session 2

Group Critique- Interim two

We discussed our printed out copies of our developed posters that were refined from the previous week. I found that maybe the imagery needed some editing as the larger scale caused me to be able to see some errors better. It was helpful to get feedback on what I developed my poster into and see whether people could get the idea. Also, I found that I also needed to work a lot on my type choice and the ledding and kerning as it did not suit my concept that well. The feedback will help to advance my project as I now know what I should work on to hopefully make my poster clearer and easier to read.

It was also interesting to see the works of students in spatial design as although their project was completely different they still incorporated ihi and wehi in an interesting way. I learnt that ihi and wehi are not limited to just being able to persuade people as we can express it in different ways. This also helps to adavance my project because I have a better understanding of ihi and wehi.

Monday, 11 August 2014

Week 5- session 1

Had a shared moment where we saw how this assignment was used for other disciplines. It was to show how although we had different assignments, Wehi and Ihi can be expressed in different ways. We then developed our posters further. The knowledge from the shared moment may help in completion of the assignment while being inspired by works of others.

Sunday, 10 August 2014

Developments of Developments

Developed concepts for Tuesday

Continued developing my concept further and experimented with type and different phrases to hopefully make the meaning of my posters better. I combined tools and ideas I had learned from the previous weeks.

Concept
The concept of my posters was based around how youth or children have become more adapted to the vast range of technology through the internet technology driven society. We see technology everywhere we go in the city. I wanted my posters to let the youth (younger generation) know that it is okay to let go of technology and be free every now and then and we don't have to be constantly connected to the online universe.




Looking into connotations of poster subject matter.

References images of children with balloons